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Lyric videos: A complete guide

Lyric videos serve as a great way to promote your music visually. They establish a connection with existing and potential fans, providing an engaging medium for listeners to experience your music. With YouTube alone boasting a staggering 1 billion hours of video viewed daily, sharing your song in video format is undoubtedly worth considering!

Keep in mind that a lyric video offers supplementary content suitable for various platforms. The possibilities are endless, ranging from simplicity to elaborateness, depending on your proficiency in video editing programs or the time and patience you can allocate to learn using them.

So yeah, lyric videos still matter πŸ˜‰πŸ’ͺ🎬

This is an example from a lyric video created by Rex Arcum, which you can find and hire on SubmitHub Marketplace.

Why You Need a YouTube Lyric Video for Your Fanbase

βž• Lyric videos, and videos in general, offer heightened engagement compared to audio-only content. They immerse fans in your music, leveraging color schemes, fonts, and visuals to evoke emotions and make your song more memorable. Visual content tends to captivate viewers more effectively than audio alone, and a well-crafted lyric video can set your music apart in the digital landscape.

βž• Lyric videos enhance the listener's understanding of your music's lyrics, fostering a deeper connection between your art and your audience. For diehard fans, they double as a form of karaoke, providing an opportunity to sing along with you, potentially perfecting their performance for your next live gig.

βž• Moreover, lyric videos are an effective tool for music promotion. The act of publishing a lyric video is promotional in itself. By adding a description (with possible links), sharing the news on social media, or using the video for advertising on platforms like Meta, you amplify the impact of your new music release. Consider using a lyric video for a single release – or selected tracks from an album release – to build anticipation with snippets as well as a deeper engagement with the full thing after the release.

βž• Additionally, lyric videos help you connect with a new, diverse range of fans. While streaming platforms like Spotify are popular, not all music enthusiasts use them. Lyric videos ensure that your lyrics are accessible to a broader audience across various video streaming platforms (YouTube, Vimeo…) and social media channels like Instagram or TikTok. By sharing your lyric video in different ways and at different times, you can reach a much wider and more diverse audience than you would on Spotify alone.

The downsides of lyric videos

βž– Lyric videos can be time-consuming to create, especially if you want to create a high-quality video that looks good (which is why there's SubmitHub Marketplace and its Lyric Videos section).

βž– Lyric videos can be difficult to monetize, as YouTube does not pay out much money for lyric videos.

βž– Lyric videos can be competitive, as there are many other artists and fans creating lyric videos for popular songs.

Different Approaches to Creating Lyric Videos

Simple Slideshow Format

Ideal for beginners, this approach involves creating a slideshow of images and adding lyrics to each slide using video editing programs like Windows Movie Maker, iMovie, or Canva’s Video Collage feature. If in doubt, just keep it simple by using the same image or just a colored background with an attractive font for a clean and impactful effect.

Lyric Video Templates and Generators

Explore free and paid lyric video templates available online. Platforms like Canva (and their music video maker feature), PlaceIt, or Lumen5 offer templates that simplify the process, even if you lack video editing experience. These tools may not result in highly original content but can create visualizer-like lyric videos with your lyrics. Customize color schemes and fonts to maintain uniqueness, as these templates are accessible to anyone.

Fitting Stock Videos with Lyrics

Compile a collection of free-to-use pictures or videos from platforms like Pixabay, Unsplash, Canva, or Crello. Ensure they have a common theme, color scheme, or mood. Then, add lyrics in sync with the song using video editing software – the pro choice would be Adobe Premiere Pro or Final Cut Pro, but you can go for much more user-friendly, free tools like CapCut.

Your Own Lyric Video from Scratch – with an Intuitive Software

Use a smartphone with a good camera, watch out for good lighting, and capture simple, slow-moving, or static footage (walking, sky, nature, or public transport time-lapses usually work very well). Edit the video using free, intuitive software like KineMaster or CapCut, adding lyrics in sync with the music to create a unique lyric video. It will take a bit more time and effort, but is, ultimately, doable and provides cooler, more original results.

When You Need Professional Help with Lyric Videos

Not everyone has the skills or time to create professional-grade lyric videos. If you're uncomfortable doing it yourself, or your DIY attempts fall short of your vision, consider hiring a professional. On SubmitHub Marketplace – a music-centric version of Fiverr of sorts, but with much better quality control – you can find a diverse array of specialists, including video editors, to bring your lyric video vision to life and help with the visual representation your music deserves.

To hire a professional, browse the offers from various specialists and request a quote. Provide a detailed description of your music, your idea or the mood you go for, and your other requirements. Communicate with the chosen professional until you're satisfied with the result. SubmitHub holds your payment in escrow until you approve the final product, ensuring a seamless and secure transaction. Learn more about SubmitHub Marketplace here.

In conclusion, lyric videos are not merely an addition to your YouTube content; they have evolved into an effective tool for artists. They enhance fan engagement, broaden your audience, and inject an extra layer of creativity into your music releases and content. With various approaches and effort invested, you can create compelling lyric videos even without advanced video editing skills. However, if you lack confidence in your video editing abilities or time constraints, consider collaborating with professionals available on SubmitHub Marketplace to ensure your music receives the visual representation it deserves.