Share Analytics

Over the years we've gotten pretty good at helping artists connect with curators and making sure that curators can easily share their work. But one thing we've wanted to improve for a while now is helping artists get a better understanding of what happens after those shares have gone out.

A new dashboard

Today I've rolled out the first iteration of a stats dashboard that tracks the engagement of each share that an artist has received. Artists can find this summary on the "Approved" tab of each song (assuming they've had at least 5 shares).

Share-by-share breakdown

The approved tab also includes a share-by-share breakdown:

Refreshable Statistics

What's really cool about this is that it can be refreshed pretty easily, particularly where YouTube, TikTok and Instagram Reels are related, as each of them are absolute numbers that can be publicly viewed.

On the Spotify, Instagram Story and blog side, it's a bit harder to pinpoint exactly how that engagement translates.

• With Spotify, we're fairly confident about the listener numbers that we show next to each playlist, as they're based on extensive data collected since ~2017. More can be found on that here
• For Instagram Stories, we rely on influencers to send us screenshots of their data analytics from the Instagram app.
• With the blog posts, I've defaulted to showing their overall engagement score, as that's primarily driven by statistics we collect about their website's traffic.

Still to come

Over the next few weeks I'll continue to expand this feature:

• There are likely a few bugs I'll need to clean up
• I want to add a summary for *all* songs across an artist's profile, not just specific ones